
Race takes place at Aranmula, India near a temple dedicated to Lord Krishna and Arjuna. Thousands of people gather on the banks of the river Pampa to watch the snake boat races. Nearly 30 snake boats or "chundan vallams" participate in the festival. The oarsmen sing traditional boat songs and wear white dhotis and turbans. The golden lace at the head of the boat, the flag and the ornamental umbrella at the center make it a show of pageantry too.
The long coastline of Kerala is inextricably entwined with the culture, life and traditions of the state. Memories of early seafarers and traders have faded, but boats of various types and styles have survived. Kerala's beaches, or Kovalam to be more specific, were rediscovered by back-packers and tan-seekers.